In recent years, crystal bracelets—accessories that combine fashion and spirituality—have been gaining increasing attention in the U.S. market. More and more consumers believe that wearing crystal bracelets not only enhances personal style but also brings good luck, attracts wealth, and improves overall fortune.

According to feedback from several spiritual product retailers in the U.S., sales of natural crystal bracelets—such as rose quartz, citrine, and obsidian—have steadily increased in 2025, especially among the younger generation with large fan bases. Store owners note that many customers value not only the unique beauty of crystal bracelets but also their symbolism of luck and transformation. Many hope the energy of the crystals can help improve their careers, relationships, and even health.

At a boutique on Sunset Boulevard in Los Angeles, Maya Sanchez carefully examines a clear quartz cluster from Arkansas. As a product manager at a Silicon Valley tech company, she admits, “When I hold this crystal before remote meetings, it helps me detach from the chaos of coding and find clarity—it’s more effective than a third cup of coffee.”

From the California coast to Manhattan, New York, crystals are no longer exclusive symbols of the New Age movement. Data from the American Gem Trade Association shows that natural crystal sales have surged 240% over the past three years, with more than two-thirds of buyers aged between 18 and 45. Major retailers like Target have even opened dedicated crystal energy sections, while searches for terms like “office crystals” and “wealth-attracting pyrite” on Amazon have skyrocketed 17-fold.

Experts believe that trace elements and the unique crystal structures may have positive psychological effects on wearers, boosting confidence and mental health, thereby indirectly improving quality of life. While the scientific community has yet to fully confirm the healing energies of crystals, their role as a form of spiritual comfort is widely recognized.

Additionally, spiritual workshops and community events across the United States are increasingly offering crystal bracelet-making and energy education courses, helping consumers learn how to select crystals that best suit their individual needs for optimal energy benefits. Experts recommend purchasing authentic crystals through reputable channels to avoid blindly following trends.

As interest in mental health and personal growth continues to rise, crystal bracelets—an accessory that blends traditional beliefs with modern life—are becoming valued tools of transformation and self-healing for many Americans.